I’ve been thinking about my blogging goals for 2018 for a while lately. After the holiday break, Sean and I sat down and went over all my random notes that were all over the place to finally put everything in one place so I can easily see what I want to accomplish and the tasks I need to do to reach my goals. That, in itself, is a huge weight lifted off my shoulders.
Blogging has been a part of my life for over 3 years now, but even though I go to conferences and network, I don’t feel like my “all” has been put into it. 2018 is the year that changes. I want A Wanderlust For Life to be a bigger part of my life and I want it to help me get myself out there more. Even this post is being created to get my butt in gear! It is my entry to win a place at The Bloggers’ Retreat which I really think would help me moving forward.
With all of that said, here are my blogging goals for 2018:
This is so big for me. I used to be so consistent and then things change, life changes. Sometimes it’s an energy thing, sometimes it’s a self-confidence thing, sometimes it’s a motivation thing. Basically, I need to get into a routine of posting something no matter what!
Part of this is that I want to find my voice and write more posts that are just me talking about what I love–not always travel posts suggesting where to go. More about experiences. Actually, this is going to be a bigger part of A Wanderlust For Life moving forward too. I’ll be covering awesome experiences that you’ll love to do! It will still be about day trips and weekend trips around Europe, but I think some of the best parts of traveling are the amazing things you get to do.
Having more of these other types of posts should help me stay consistent since I don’t have to constantly travel (though I want to!) to keep creating content. When all is said and done, I believe people follow a blog for the person behind it. That’s why I want to showcase more of myself!
Cover more amazing places in the Netherlands
My adopted home has such cool areas that just aren’t part of the beaten path by many tourists. Amsterdam is such a great city. I mean, I even bought a house here! But it is now a very international city. Last year we had the most nationalities of any other city in the world! There are many other culturally significant places in the Netherlands to visit with the cutest canal houses and delicious cheese. I feel like it’s time for them to get a little love too. Besides, they will be cheaper 😉
Taking A Wanderlust For Life offline
I love my blog. I love A Wanderlust For Life, but I want others to be able to get the most out of it as well. So, we will have some offline meetups! They will start in Amsterdam, but you never know where they will end up! Join the Facebook group to stay up to date on the events we hold.
It’s not just for bloggers–but for travelers. The meetups will be able to talk favorite travel spots, gear, and to get advice from other travelers who have been to where you want to go.
The future is video! At least that is what everyone says. But, if I’m honest here, which I always aim to be, I actually like being in videos. They are a bit of a pain to plan out and edit, but I love having that final product. It’s such a fun way to bring our readers with us and it’s also so nice for friends and family back home to really see what we are doing.
If you love videos, please let us know in the comments! Also, here’s our YouTube channel that you can subscribe and see how we present ourselves to the world. It’s always a bit scary, but so rewarding.
I am so bad at this! It’s really true that you have to understand your own value before anyone else will. This year I had my first paid campaign which was a company I totally stand behind. Of course, that will always be the goal. Any company I work with will be one I feel good about with a product or service I would use anyway.
While that campaign came to me, I am working on putting myself out there more with solid pitches that create value for brands and for myself. Part of this is staying on the radar of local PR firms, getting invited to local PR events, so that I have a relationship and feel more comfortable reaching out.
I also feel better about working with a brand I’ve reached out to because that means I’ve researched them and WANT to work with them.
Blogger friends are some of the best! Luckily, some of my amazing friends are also quite successful with their blogs and are more than happy to share their learnings. So, I’m spending the first month of the year asking lots of questions from a few of my favorite people/bloggers.
With that in mind, I will always continue learning! Working for a big company in my full-time work has some major perks aside from helping pay the mortgage, we get access to great online courses. I will be taking advantage of those and upping my photography and videography.
I love to network and catch up with blog friends, so I’ll be going to a few blogging conferences this year and I would love to be able to go to The Bloggers’ Retreat for a bunch of reasons. First of all, I truly admire Monica of The Travel Hack. Her transparency and support through The Blogger Course has been nothing short of amazing. And Claire and Laura of Twins that Travel have worked their butts off to go full-time blogging and Instagramming. I got to see them at Traverse last year and you can quickly tell that they don’t take anything for granted. These are the kind of people I want to learn from–the kind that knows you have to work for success but know how to get it done.
Also, it’s a part of England I haven’t seen yet. So that’s a big bonus!!
Now that I’ve totally put myself out there and will have to answer to these goals at the end of the year, do you have goals you want to share? I can feel it–2018 is going to be so much better than 2017!